SEO or Paid Ads, which one is right for your small business? We explore the pros and cons of each so that you can make an informed decision.
What’s In This Episode?
- Briefly Defining SEO (1:29)
- Briefly Defining SEM (2:44)
- Similarities Between SEO & SEM (4:04)
- SEO vs. SEM – What Are The Differences? (6:35)
- Pros & Cons Of SEO & SEM – Summarised (16:55)
- SEO or SEM? Which Should You Use? (18:50)
- Our Recommendation (21:00)
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